SUPERVISOR DIGITAL ACTIVATION
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Job Title : SUPERVISOR DIGITAL ACTIVATION
NORMALIZED JOB TITLE* : Digital Traffic Coordinator
Job Display Categories : Marketing/PR,Advertising,IT / Engineering,Journalism,Sales,Arts / Entertainment / Media
Category : marketing_advertising_pr,advertising,information_technology,journalism,sales_business_development
Matched Category : arts_entertainment_media
ADID :
Job ID : 85829800
Job Code :
Job Source : direct_employer
Job Summary : SUPERVISOR DIGITAL ACTIVATION As Supervisor, Digital Activation you’ll lead all aspects of the buying, negotiation, implementation and tracking for your client’s d...
Work Status : full_time
Work Shift :
Work Type : employee
Work From Home : 0
Parse ID :
Posting Date : 2016-04-16T04:00:00Z
Modified Date : 2016-04-16T04:00:00Z
Posting Company :
Posting Company ID : 0
Remote Details URL :
Search Networks :
Assigned Category : marketing_advertising_pr,advertising,information_technology,journalism,sales_business_development
*a normalized job title is a standardized version of a job title that has been modified to conform to a specific format or set of conventions, This process can involve removing any unnecessary words or phrases,The goal of normalizing job titles is to make it easier to search, sort and compare job titles across different sources
Job QUALIFICATIONS
EXPERIENCE/KNOWLEDGE REQUIRED:
Bachelor’s Degree
5 -7 years communications/media planning experience
Experience in traditional marketing and current knowledge of trends and innovations in traditional and digital media
Experience creating and selling media programs
Ability to articulate strategic foundation for their development
Balanced ability to perform analytically and creatively
Job Description
SUPERVISOR DIGITAL ACTIVATION
As Supervisor, Digital Activation you’ll lead all aspects of the buying, negotiation, implementation and tracking for your client’s digital campaigns. You’ll lead important buy presentations and post campaign reports. You’ll partner with the Associate Director and Director of the Integrated Planning team setting the tone for your account. You’ll partner as well with the Integrated Planning, Digital Ad Operations and Digital Analytics teams. As a strategic leader you’ll manage your team helping to develop their skills, evaluate their performance and manage their growth. In addition to core account and team management you’ll take part in larger areas of agency development – aiding with new business pitches, committees and task forces. This role is a step toward greater leadership within the media group and the agency overall.
KEY AREAS OF RESPONSIBILITY
Media Activation and Execution:
Participate in and lead digital media activations
Work with senior team members to set digital activation and negotiation strategies
Oversee plan negotiations with vendors
Act as final resource for all inventory, billing and invoice discrepancies
Act as the internal point of contact with the Integrated Planning team, Digital Ad Operations, and Digital Analytics teams
Ensure constant communication between Vizeum and various other creative agencies and ensure activation processes align with other teams/brands
Work with Digital Ad Operations team to develop and maintain timelines for all activation projects
Balance, prioritize and properly assign work associated with multiple, concurrent projects
Serve as a resource for Associates and Assistants for advice, counsel and mentorship
Communications Planning and Execution:
Participate in and lead brand/communication initiatives
Work with senior team members to set communications objectives and strategies
Manage preparation, development, execution and stewardship of media plans for specific clients and/or brands, and accountable for supporting the team and ensuring plans are executed in line with Vizeum and client processes and standards
Develop ability to manage independently all aspects of the brand while briefing the Associate Communications Planning Director or Communications Planning Director on key happenings and issues
Support Associate/Communications Planning Director in the collection and evaluation of syndicated consumer and media consumption information
Provides relevant insight and input into existing and emerging media opportunities (through awareness of available media and marketing services vendors)
Leverages thorough understanding of the client’s media AOR and Reach-Based planning process and procedures to help achieve communications planning objectives and optimize media investment
Oversees the consistent reporting of competitive market/media information for each brand/category
Serves as a facilitating contact point for client’s internal media staff and the primary contact point to client’s brand staff when media issues are discussed
Ensure constant communication between Vizeum and various creative agencies (and other external partners)
Develop and maintain timelines for all projects
Balance, prioritize and properly assign work associated with multiple, concurrent projects
Serves as a resource for planners and assistants for advice, counsel & mentorship
Client & Internal Relationships:
Maintain client relationships at appropriate levels for all buy/activation details
Understand the client’s needs
Manage expectations of clients, Integrated Planning team and deliverables
Grows business opportunities within current clients, where appropriate
Have a thorough understanding of all elements of the brand
Drives savings for business through strong negotiations
Leads face to face client and vendor meetings
Participates and presents in New Business efforts and presentations, where appropriate
Establishes strong internal relationships with other service line personnel
Strategic Thinking & Leadership:
Works with management team (Supervisor/AMD/Media Director) to develop strategies for digital buys
Strategizes ways to use most effectively digital media dollars to the greatest benefit for our clients
Assess problems and concerns in a systematic, logical and rational manner
Proactively resolve issues, know when to and to whom to escalate
Guide team members to nurture/promote team environment
Assist in the training of junior team members
May be responsible for working with supervisor to develop and oversee junior staff- manage time, assure projects are completed on time and adhered to (within) budget
May be responsible for constructing and delivering accurate, honest and timely performance management documents
Capable of managing multiple deliverables and ability to seamlessly transition among them
Communications Skills:
Expresses oneself clearly and concisely in oral communications
Writes in a clear, compelling and concise manner
Organizes ideas and information logically and sequentially
Assists in the development of media presentations
Develop client reports that are clear, compelling and persuasive
Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
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Firm Profile Description
Company Profile Description of Vizeum
has description
Company Name : Vizeum
Company Industry :
Company ID : 1511062
Company Type :
Company Profile URL : /jobs/vizeum-1511062-cd
Company Country : United States
Company City : Playa Vista / Playa Vista
State : California
Zip : 90094
Company Confidential :
Company Size :
Client ID : mashable
Latitude : 33.97364
Longitude : -118.42518
Location : Playa Vista, California 90094
Formatted City State :Playa Vista, CA
Formatted City State Country : Playa Vista, CA US
Normalized Country: US
Normalized State: CA
Source Job Details :
URL Source : https://jobs.mashable.com/jobs/supervisor-digital-activation-playa-vista-california-90094-85829800-d?rsite=careercast&rgroup=1&clientid=mashable&widget=1&type=job&
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Rank: 16 on Keyword
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